Standalone Ad

Learn how to create additional content monetization opportunities.

In combination with other OpenWeb engagement products, a Standalone Ad enables you to customize ad opportunities and augment the revenue potential of your content:

  • Create new high-profile ad opportunities of any dimensions
  • Display video and display ads
  • Enforce brand safety
  • Maintain site speed


Requirements

  • Before adding this product to your content, contact your OpenWeb PSM to set up a monetization campaign for your implementation.
  • Standalone Ad requires a space with a minimum width of 300px.


Implementation Option

You can add a Standalone Ad to a page using either the Standard or Dynamic Ad Insertion method.

Standard

To add a Standalone Ad, use the following steps:

  1. Add the Standalone Ad launcher code to the page. Be sure to replace the SPOT_ID placeholder.

    If you already have an OpenWeb product on the page, the launcher already exists on the page. Skip to the next step.

📘

Since placing the launcher code higher in the page improves ad performance, we recommend adding the following launcher code as high in the page as possible, including in the <head> of a page.

<script 
    async 
    src="https://launcher-sa.spot.im/spot/SPOT_ID"
    data-spotim-autorun="false"
    data-spotim-module="spotim-launcher">
</script>

  1. Add the Standalone Ad <div> in a desired page location. Placing the Standalone Ad above the fold of the page is recommended.

    If you would like to add multiple Standalone Ads to a page, contact your PSM for assistance.
<div data-openweb-ad data-row="1" data-column="1"></div>

Dynamic Ad Insertion

Unlike the standard method, the Dynamic Ad Insertion method enables you to choose one or more named div elements to use for monetization.

To add a Standalone Ad, use the following steps:

  1. Add the Standalone Ad launcher code to the page. Be sure to replace the SPOT_ID placeholder.

    If you already have an OpenWeb product on the page, the launcher already exists on the page. Skip to the next step.

📘

Since placing the launcher code higher in the page improves ad performance, we recommend adding the following launcher code as high in the page as possible, including in the <head> of a page.


<script 
    async 
    src="https://launcher-sa.spot.im/spot/SPOT_ID"
    data-spotim-autorun="false"
    data-spotim-module="spotim-launcher">
</script>

  1. Define a named <div> in which the ad will serve.
  2. Provide the named <div> information to your PSM.


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